Last month Hill Rogers was proud to be the Headline Sponsor at the sold-out SAGE (‘Secrets of Agency Excellence’) conference at the Radisson Blu Plaza Hotel in Sydney.
Organised by Mumbrella, one of Australia’s most respected media industry authorities, the conference was a practical forum focused on providing the owners of independent marketing, creative and PR agencies with the tools to successfully grow – and ultimately sell – their businesses. Over a fascinating 10 hours, the conference delivered inspirational keynote content from a variety of industry leaders, together with a series of business excellence masterclasses attended by almost 200 people.
Leading by example
One of the popular masterclass sessions was led by John Wilcox, Director and Executive Chairman at Hill Rogers. Entitled ‘Finding value in your business with market insights’ the key take-out from John’s session was understanding the powerful role financial benchmarking can play in guiding sound business strategy and growth. Specific topics included Revenue to Salary ratios in the media industry, applying different profit margin targets during different business life phases and preparing for a successful sale by maximising value for potential buyers.
Media Services, a new focus for Hill Rogers
Far from being a one-off initiative, Hill Rogers’ involvement in the 2018 Mumbrella SAGE conference marks the beginning of a new strategic focus that will see us partnering closely with more and more business leaders across Australia’s vibrant media landscape. Our new Media Services offering boasts highly specialised professional support that’s ideally suited to owners and senior managers of independent marketing, PR and creative agencies.
Just some of the areas of expertise Hill Rogers offers include:
- Understanding the true value of your business, and its key value drivers
- Making your business more valuable to potential buyers
- Optimising management and financial systems including cash flow modelling
- Streamlining tax structures including ATO and ASIC compliance
- Auditing, identifying and implementing effective financing structures
- Managing the process of mergers and acquisitions
- Business benchmarking and reviews
- Salary packaging
- Customised business planning workshops.
Ultimately, the Hill Rogers approach is all about understanding where your business is today, and then using these insights to make a meaningful difference by equipping you for maximum success tomorrow.